Zomato Business Model | Swiggy, Uber Eats How to Earn Money?
What is the Zomato business revenue model? (Hindi)
About Zomato Business (Hindi):
- Zomato was launched in July 2008 by two IITs, Delhi and two brainwaves of Brain & Company Deepinder Goyal and Pankaj Chaddah.
- Presently, it is providing services in nearly 10000 cities of 24 countries around the world, including India.
- Zomato currently has over 14 million rastaurants listed and every month it has 9 million monthly visitors on the website, making it the world's 1000th most popular website.
Zomato Business Model (Hindi):
We have talked about many business models before, some of which are popular business models.- Facebook Business Model
- Bollywood Movies Business Model
If you have a restaurant that is a city on a fixed location and local customers know about it. In such a situation, if you want to increase your business, increase income, then you have to work on promotion and services.
Such as website, online delivery features, delivery boy, bike, etc. For all this, you will have to spend at least Rs 5 to 6 lakh in the beginning and every month 50,000 to 100,000 will have to spend to run them smoothly.
This is not possible for every restaurant owner, keeping in mind the rewriting of all these, a business plan such as Zomato, Swiggy. Whereas business like Zomato provides a platform, any owner can online to their restaurant business and can order food delivery with an online order. Neither the restaurant owners need to create a website nor do they even manage to deliver all this work by Zomato. If you also want to add your restaurant with Zomoato - click here
How does the Zomato Business Revenue Model Work?
More recently, Zomato has updated its Financial Year 2018 report, which has seen about 25% growth compared to last year, the main reason for its success is - Best service and investment, due to which it is today its business in 24 countries Has increased.When this business has been launched for the first time, perhaps it has had to do a lot of research in developing its main idea and every aspect has to be examined, but now it is easy for us to understand such online food delivery and business lisiting business.
What kind of strategy is followed to execute the Zomato business and what is its head operators has been well-informed in this report by Economics times - Zomato business strategy
How do we earn Zomato business revenue model i.e. Zomato money on here? And what business model it uses for this. The main basis of its business revenue model is 'Advertisment' and there are many more services by which it earns money.
Revenue Model Of Zomato
Advertise: Whenever we do something to do food order by opening the Zomato website or application, we get to see some restaurants that are sponsored on top.
All such restaurants give money to advertising, and at this time around 15,000 restaurants are affiliated with it, which are paid advertisements and this is a main source of Zomato total income.
Order: This is the second largest income source of Zomato revenue model, as I told the restaurant which does not have much investment so that it can launch its own website and delivery service itself, in such a way, and can deliver food through Zomato delivery, after which owners have to give a few% zamato.
Book : In the restaurant, if the customer has to book any reserve table in the bar, he also gets the service here. From Zomato Book, it charges from a restaurant and bar that pre-booked.
Subscription: You may have heard about Amazon Prime, just like this, it is also called paid subscription plan, by the name Zomato Gold, its customers have to subscribe by giving money, which offers special discounts and offers. At present, one year subscription plan is Rs 1200 and in 2018 it has 280k active subscribers, which is a source of income.
Friends, this is a basic information of the Zomato business model and main revenue sources, there are many more ways by which this money is earned, by using this method, Swiggy, Uber Eats, Foodpanda earn money. Stay with Techyukti for the update and revenue model of such a popular business model and if you have any questions then please comment
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